Friday, July 25, 2014

Fwd: Escaping the weight loss matrix



---------- Forwarded message ----------
From: Business Center Blog <subscribe@subscribe.ftc.gov>
Date: Fri, Jul 25, 2014 at 10:04 AM
Subject: Escaping the weight loss matrix
To: iammejtm@gmail.com


Federal Trade Commission - Business Center Blog Update

 


By Lesley Fair

In the movie The Matrix, Morpheus offers Neo two capsules: "You take the blue pill and the story ends. You wake up in your bed and believe whatever you want to believe. You take the red pill and you stay in Wonderland, and I show you how deep the rabbit hole goes. All I'm offering is the truth – nothing more." Consumers who got direct mail promotions for Double Shot Weight Regulator were also offered two tablets: "The BLUE capsule tracks down and eliminates the fat that you have already accumulated, the RED capsule reduces up to 90% of the calories you eat!" Based on a lawsuit just settled by the FTC, there may have been more truth in Morpheus' explanation of The Matrix than in ads for Double Shot.

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